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Home Uncategorized

iCar Asia takes Thai car buyers and sellers on a new journey in 2017

StartUp Terminal Bureau by StartUp Terminal Bureau
August 8, 2021
in Uncategorized
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iCar Asia takes Thai car buyers and sellers on a new journey in 2017
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ST Bureau
Bangkok  
iCar Asia Thailand,
owner of Thailand’s leading online automotive portals, one2car.com,
autospinn.com and thaicar.com and the largest and most trusted online source
for new and used cars in Thailand, is revealing its roadmap to accelerate
toward customer-focused expansion in 2017.




One2Car.com is the
largest online automotive classified site that sells not just used automobiles
but also new cars, while autospinn.com is the country’s leading automotive
content website.
iCar Asia Thailand is
part of iCar Asia, which is listed on the Australian Securities Exchange and
owns and operates ASEAN’s No. 1 network of automotive portals. Headquartered in
Kuala Lumpur, Malaysia, the company is focused on developing and operating
leading automotive portals in Malaysia, Indonesia and Thailand and is largest
and most trusted digital automotive marketplace in ASEAN.

Pornladda Dathratwibul
Country Manager of iCar
Asia (Thailand) Limited
With Pornladda
Dathratwibul at the helm as Country Manager in Thailand, iCar Asia Thailand’s
plans for 2017 will focus on services, building up strategic partnerships and
improving user experiences by creating a smoother journey for buyers and
sellers.
“One of the reasons
One2Car.com is Thailand most trusted automotive portal is that we help connect
car buyers and car dealers and sellers instantly and effectively and we are
expanding on our vision to become the go-to one-stop service for automotive
sales in Thailand. One2Car.com strategies for 2017 are aimed at offering
support for people buying, owning and selling vehicles. With that in mind, the
free-to-download apps we are launching will stimulate the digital expansion of
the website throughout nationwide users, as well as build on our past success.”

One2Car.com offers
in-house vehicle inspection services as well as finance services, car insurance
and extended warranties processed with strategic partnerships such as
Thanachart Bank, Rabbit Finance and other partners. Thanachart Bank will also
be offering dealership sponsorship and consumers car loan. These important
relationships will continue to be established and strengthened throughout 2017
and beyond.
To improve user
experience, apps for dealers are being launched and the consumers’ app are
being upgraded along with a chat messenger platform allowing car buyers and car
dealers to connect seamlessly. The new and upgraded apps also help car buyers a
notification to alert them once the car they want listed up on the website. New
website designs will be launched along with new ranges of vehicles to improve
the overall look, feel accessibility and quality offered. All these technology
developments are aimed at increasing conversion and the volume of leads for
sellers.
One2Car.com is set on
providing consumers a complete journey approach to buying and owning a new or
used car, whilst supporting sellers with effective sales platforms.
Growth continues to be
driven forward with the last two years seeing a 100% increase in the number of
private cars being listed and overall listings shows growth of 25%, taking the
number of vehicles in One2Car.com close to 40,000 listings.




Over a couple of
years, industry improvements have been made with the Used Car Association such
as seller verification and seller education to use digital platform. The
website has also experienced national expansion within Thailand and launched a
series of sales and marketing systems and products, including a Response
Management System, credits, bump ads and hot deals, boosting visibility and
saleability.
One2Car application
now surpasses 400K downloads and it is expected to jump at the upcoming launch
of an upgraded version with messaging apps at the end of March 2017.
Up to date, there has
been a record of 40,000 listings and 2.5 million website visitors monthly. The
number of dealers is over 1,000 and this is projected to increase to 2,000 this
year




The vision for 2017
includes an increase in the number of cars and models featured on the online
marketplace as well as the market investment share which is designed to respond
to the year-on-year growth, reflecting the shift in consumer behavior
especially in this digital age.
Tags: Startup News
StartUp Terminal Bureau

StartUp Terminal Bureau

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