Startup Terminal
  • News
    • Technology
    • Funding
    • Tie-up
    • Acquisition
    • Australia Startup News
    • Singapore Startup News
    • India Startup News
    • UAE Startup News
    • UK Startup News
    • US Startup News
    • Launch
    • Video
  • Interview
  • Feature
  • Events
  • Variety
    • Startup Terminal 40 Under 40
  • Privacy Policy
  • Refund and Cancellation policy
    • Terms and Conditions
  • Contact Us
No Result
View All Result
  • News
    • Technology
    • Funding
    • Tie-up
    • Acquisition
    • Australia Startup News
    • Singapore Startup News
    • India Startup News
    • UAE Startup News
    • UK Startup News
    • US Startup News
    • Launch
    • Video
  • Interview
  • Feature
  • Events
  • Variety
    • Startup Terminal 40 Under 40
  • Privacy Policy
  • Refund and Cancellation policy
    • Terms and Conditions
  • Contact Us
No Result
View All Result
Startup Terminal
No Result
View All Result
Home Uncategorized

Happay’s Gross Transaction Value (GTV) hits a high of INR 400 Cr. this year; plans to double it by FY 2017

StartUp Terminal Bureau by StartUp Terminal Bureau
August 8, 2021
in Uncategorized
0
Happay’s Gross Transaction Value (GTV) hits a high of INR 400 Cr. this year; plans to double it by FY 2017
155
SHARES
1.9k
VIEWS
Share on FacebookShare on Twitter
Happay- a Bangalore-based leading
Expense Management Company has successfully crossed the Gross Transaction Value
of INR 400 Crore a year and plans to double it (800 Cr.) by FY 2017. The
company is looking to broaden its customer base with an investment of INR 150
Crore to add more than 10,000 SME’s on its platform by FY 2019. Happay has
experienced a speedy expansion of 350% in comparison to its operations of last
year having grown its customer base to 1500 registered SME’s in more than 170
cities.

At present, the company is focused on
the automation of the conventional system of Employee Expense management,
Vendor payments, Opex expenses, Salary disbursement & Petty cash payments
through web & mobile app-enabled interfaces. Happay is offering additional
features to emerge as a 360 degree spend management solution provider to assist
enterprises to become more compliant with IFC, Expense & Tax Audits. 



When asked about the customer
acquisition strategy, Varun Rathi, COO & Co-founder of Happay said “We
provide exceptional services to our customers round the clock & hence they
are our biggest brand ambassadors. A significant percentage of new acquisitions
happen through referrals and word of mouth.
We are onboarding 4-5 new customers
every day and are optimistic of scaling the numbers by more than double with
our multi-channel acquisition strategy comprising of strong customer support,
multi-city presence on field, Digital marketing, Inbound marketing and
partnerships with prominent SME facilitators”
  
Anshul Rai, CEO & Co-founder of
Happay said “Happay’s backbone is the powerful technology & the seamless
business integration capability that ensures we are geared up for multi-fold
growth. Currently, Happay is being used by companies to manage employee expenses
& reimbursements, largely but soon enough, our clients will be able to use
it for all kinds of business spend. So, companies will be able to track &
manage every single Rupee that goes out of their bank account.”
According to software industry body,
Nasscom, the Indian fintech software market is set to spiral upwards from its
current $1.2 billion to $2.4 billion by the year 2020., According to a report
by KPMG, the transaction value for the Indian fintech sector, estimated at
approximately $33 billion this year is anticipated to reach $73 billion in
2020, growing at a five-year compound annual rate of 22%.

The current addressable market
consists of over 3.5 million SMBs and Large Enterprises, a very underserved
market which has resulted in a huge gap. Happay is currently the leader in
“card bases expense management solution” and aims to maintain more than 50% of
the market share.
Tags: News
StartUp Terminal Bureau

StartUp Terminal Bureau

Startup Terminal is a global news portal reporting news and analysis on technology, start-ups, and business-related news from all over the world. We exclusively feature entrepreneurs, startups, businesses, and technology companies to reach out to a wider audience. Contact us at editorial@startupterminal.com

Related Posts

How Singapore-based Likee is becoming a preferred destination for music and Bollywood biggies alike
Uncategorized

How Singapore-based Likee is becoming a preferred destination for music and Bollywood biggies alike

August 6, 2021
Friday Releases: Changing Face of Bollywood consumption
Uncategorized

Friday Releases: Changing Face of Bollywood consumption

February 12, 2022
Impact of COVID-19 Pandemic on Salon Industry
Uncategorized

Impact of COVID-19 Pandemic on Salon Industry

February 12, 2022
Next Post
Box8 launches new payment option- “Pay Online post delivery”

Box8 launches new payment option- “Pay Online post delivery”

‘Wallet on Delivery’ launched by Snapdeal and FreeCharge

'Wallet on Delivery' launched by Snapdeal and FreeCharge

GolfLAN raises $1M from YourNest and Africa’s iSON Group

GolfLAN raises $1M from YourNest and Africa’s iSON Group

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recommended

Aspire Systems Launches ‘The Millennial Banking Technology Framework’ for Indian Banks

Aspire Systems Launches ‘The Millennial Banking Technology Framework’ for Indian Banks

6 years ago
eBikeGo offers an affordable monthly subscription of electric scooters for easy commuting

eBikeGo offers an affordable monthly subscription of electric scooters for easy commuting

3 years ago

GALF onboards IDBI CEO Vighnesh Shahane as an advisory board member

3 years ago
Interview: Richa Singh, CEO, BigStylist.com

Interview: Richa Singh, CEO, BigStylist.com

7 years ago
Union Budget 2019: Expectations from Indian Organizations including Startups

Union Budget 2019: Expectations from Indian Organizations including Startups

4 years ago
No Result
View All Result

Must Read

enza group and Wema Bank Join Forces to Boost Ecommerce Payment Acceptance

Mubadala Energy’s 2022 Sustainability Report Signals its Intensified Focus on Decarbonisation Initiatives

IAA Leadership Awards honours outstanding achievers

Neweast to establish AED500 Mn Automotive Parts Distribution hub in Jafza

Prosper Real Estate set to elevate UAE’s realty landscape with growth and investment opportunities

NLB Healthcare Partners with Nursing Norway AS and World Trade Center Pune to Launch Recruitment Platform for Indian Nurses

Trending

Anaptyss Launches New Global Capability Hub and Innovation Center in India
Launch

Anaptyss Launches New Global Capability Hub and Innovation Center in India

by StartUp Terminal Bureau
September 27, 2023
0

New Delhi, India, September 27, 2023: Anaptyss - a digital solutions and domain specialist serving the banking,...

AI4Rx launches MedBeat HealthConnect App

AI4Rx launches MedBeat HealthConnect App

September 21, 2023
PrepInsta Sets To Achieve 2.25 Lakh Student Placements Goal For FY 23-24

PrepInsta Sets To Achieve 2.25 Lakh Student Placements Goal For FY 23-24

August 11, 2023
enza group and Wema Bank Join Forces to Boost Ecommerce Payment Acceptance

enza group and Wema Bank Join Forces to Boost Ecommerce Payment Acceptance

August 10, 2023
Mubadala Energy’s 2022 Sustainability Report Signals its Intensified Focus on Decarbonisation Initiatives

Mubadala Energy’s 2022 Sustainability Report Signals its Intensified Focus on Decarbonisation Initiatives

August 10, 2023
Startup Terminal

Startup Terminal is a global news portal for Technology, Startups, and Businesses. Reporting on technology, start-ups, and business-related news from all over the world. We exclusively feature startups, and technology companies to reach out to a wider audience.
Startup Terminal is an official media partner at global conferences like:
#Mobile World Congress 4YFN,
#Barcelona, Spain
#ConnecTechAsia, Singapore (Formerly CommunicAsia)
#NXTAsia, Singapore
#Africa Com, Cape Town, South Africa
#Converge Events, Singapore
#young Startup Ventures, USA

Follow us on social media:

Recent News

  • Anaptyss Launches New Global Capability Hub and Innovation Center in India September 27, 2023
  • AI4Rx launches MedBeat HealthConnect App September 21, 2023
  • PrepInsta Sets To Achieve 2.25 Lakh Student Placements Goal For FY 23-24 August 11, 2023
  • enza group and Wema Bank Join Forces to Boost Ecommerce Payment Acceptance August 10, 2023
  • Mubadala Energy’s 2022 Sustainability Report Signals its Intensified Focus on Decarbonisation Initiatives August 10, 2023
  • IAA Leadership Awards honours outstanding achievers August 10, 2023
  • Neweast to establish AED500 Mn Automotive Parts Distribution hub in Jafza August 7, 2023
  • Prosper Real Estate set to elevate UAE’s realty landscape with growth and investment opportunities August 3, 2023

Readers’ Choice

  • Aneesha Dalal, SHIAMAK Dance Academy

    Interview: Aneesha Dalal, Master Instructor and Principal Dancer at The SHIAMAK Dance Academy

    351 shares
    Share 140 Tweet 88
  • International Women’s Day Interview: Arpita Mehta, Fashion Designer

    330 shares
    Share 132 Tweet 83

© 2023 Startup Terminal - Leading digital news portal-Startup Terminal | All Rights Reserved.

No Result
View All Result
  • News
    • Technology
    • Funding
    • Tie-up
    • Acquisition
    • Australia Startup News
    • Singapore Startup News
    • India Startup News
    • UAE Startup News
    • UK Startup News
    • US Startup News
    • Launch
    • Video
  • Interview
  • Feature
  • Events
  • Variety
    • Startup Terminal 40 Under 40
  • Privacy Policy
  • Refund and Cancellation policy
    • Terms and Conditions
  • Contact Us

© 2023 Startup Terminal - Leading digital news portal-Startup Terminal | All Rights Reserved.