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Denmark’s Vemco Group helps UAE retailers confront the challenges of COVID-19

by StartUp Terminal Bureau
June 2, 2020
in News
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Denmark’s Vemco Group helps UAE retailers confront the challenges of COVID-19
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Vemco Group Denmark
Dubai, UAE, June 2, 2020- Unfortunately, the Covid-19 outbreak continues
to impact the way we live, from social behavior to government restrictions.
Whilst some retail units and public spaces remain closed, others are open,
needing to comply with government mandated occupancy and social distancing
regulations. As the Eid weekend approaches, retailers are looking for solutions
to manage visitors safely at a time of predicted higher demand.

Vemco Group is proud to introduce innovative technology to offer
operating retailers in the UAE a solution to managing the new demands of
reduced occupancy levels and social distancing. By working with Professor
Mikkel Baun Kjærgaard from the Software Engineering department at the
University of Southern Denmark and scientists at The Maersk Mc-Kinney Moller
Institute, the team has created algorithms to measure and analyze occupancy
levels and social distancing using the latest technology – AI sensors.

This feature is an addition to the group’s Vemcount analytics platform
that will help retailers to ensure safety, demonstrating best practice and
earning trust with their customers. Vemcount’s occupancy and social distancing
features have quickly found success in thousands of retail spaces across Europe
since being introduced in April and is being introduced to the UAE through its
local partner, Mercury Projects.

Since 2005, Vemcount’s analytics platform has been one of the leading
analytics software platforms for analyzing footfall and sales. Its software is
already used globally by major retailers, supermarkets, malls and in the
hospitality sector. In the Middle East, clients such as Al Hokair, Al-Ghurair,
Global Village, Al Futtaim and Ezdan Group have been using Vemco´s platform for
several years. 

Vemcount
monitors occupancy levels in store to a high degree of accuracy, allowing for
effective predictive and real-time management in a wide range of spaces, including
supermarkets, pharmacies, government centers, religious buildings, public
transport, hotels, parks, retail units and gyms. The software works via
sensors placed at entrances that automatically
count customers entering and leaving the space. This data is fed through to Vemcount,
so the total customer occupancy is continually updated in real-time, with the
actual occupancy figure and percentage of total occupancy displayed on a screen
at the front of the store. The occupancy count can also be embedded on websites
and apps, to be reviewed by customers before leaving home, as well as helping
security and employees to keep a vigilant eye on occupancy.
In addition to notifying customers, alerts
can be pushed to staff and security at a set occupancy number, even triggering
the closure of automatic entrance doors. Store management can also use Vemcount
to monitor, run reports and analyze footfall and occupancy data to better
predict and plan peak visit times.

Additionally, the team has developed a social distancing software tool
for public queues. By monitoring the distance between customers, alerts and
notifications can be sent when customers encroach social distancing rules.
Highly accurate, it has been fine-tuned by programmers to measure partners or
families as groups to avoid false alerts. Keeping a safe social distance and
enabling people to avoid gathering in larger groups can help communities work
together to limit the spread of Covid-19.

Anel Turkanovic, CEO of Vemco Group
appreciates the opportunities that the cooperation with SDU and the Maersk
Mc-Kinney Moller Institute gives. He comments: “It is rewarding for us to
collaborate so closely with a university, allowing us a unique opportunity to
test new technologies. Hopefully we can all soon return to a normal functioning
everyday life, but before that, it is simply fantastic to be able to contribute
to society with new initiatives that support the authorities’ recommendations.”

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