Silicon Valley based Firework is now launched in India

New
Delhi, India, September 24, 2019 – Firework,
a social mobile video app for iOS and Android devices, has now entered India. With
‘Reveal’, its patent pending technology, it will allow creators to take both
horizontal and vertical video in one shot from their mobile device. Firework is
part of a suite of apps created by Loop Now Technologies, Inc. a Redwood City,
California (Silicon Valley) based incubator start-up that focuses on next-gen
consumer mobile applications. Firework became the fastest social media app to achieve 1
million users in only 5 months while still in beta, growing +200% quarter over
quarter. Firework is committed to empowering everyday creators to produce
extraordinary stories with premium production value.

In
India, Firework will focus on working with some of the biggest names in
entertainment and already has content from ALTBalaji, Hindustan Times amongst
others. The platform has attracted marketing whiz Harish Bijoor to start his
Firework profile who has been regularly updating it with 30 second videos on
marketing. Firework will debut many interesting features in the coming months
to its Indian users. Offering user generated, platform-curated and original
content from media partners including Refinery29, Firework’s launch includes
the announcement of recent content creation, promotional and advertising
partnerships. Thousands of top digital creators have already discovered
Firework including Frankie Grande, Dang Matt Smith, Olivia Jordan,
and Marlon Webb, among others.

Firework
is backed by the top-tier industry venture capital firms like IDG Ventures, who
have invested in the past in TenCent, Baidu, Xiaomi, Flipkart and Lightspeed
(investors in Snapchat and other unicorns and GSR Ventures). The venture
capital firms have participated in the series A round of Firework. With a team
of 51, Firework has a
strong executive team combining tech and Hollywood expertise
with stalwarts like Jerry Luk, Co-founder and COO, Linkedin (before the Microsoft acquisition),
Cory Grenier, ex Director of sales and Marketing at Snapchat and Bryan Barber,
ex Warner, 20^th Century Fox and Universal.

Speaking
on redefining the Indian market, Vincent
Yang, CEO, Loop Now Technologies,
Inc. said “India has the fastest growing smartphone market in the world
and it is exciting to be part of this revolution which has impacted everyone”.
Vincent is also a Stanford MBA and previously co-founder and CEO at EverString, a leading AI company that has raised around $100M in
Silicon Valley.

As three quarters of
internet users are expected to go mobile-only by 2025 (according to World Advertising Research Center (WARC), creators and advertisers will be capable of reaching
their audience with personalized content across a near-instant connection.

Cory
Grenier, Chief Revenue Officer, Firework said, “ Reports
suggest that Indian consumers spend nearly 170 mins per day on apps and India
in the past has seen over one billion app downloads. As Firework, we have
over 3 million registered users across iOS and Android. The Indian market will see us
substantially increase that number”