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Diamond Ark Lifestyle bets big on African Fashion market; closes India operation

StartUp Terminal Bureau by StartUp Terminal Bureau
August 8, 2021
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Diamond Ark Lifestyle bets big on African Fashion market; closes India operation
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New
Delhi, India, July 31, 2017- Diamond Ark Lifestyle, a leading designer brand
announces closure of India market operation and targets the emerging Fashion markets
in Nigeria and other parts of Africa. Founded by Nigerian born Indian Fashion
Designer John Uche Jesus, Diamond Ark aims to become a leading fashion brand in
Africa and also a major player in global fashion. In India, the brand is
already quite popular and widely known for its unique designs as well as
quality.





John
Uche Jesus, the architect of Diamond Ark and his wife have been blessed with
their second baby boy, Royal Zikoranachimdinma Uche-Jesus, this month. The
name, Zikoranachimdinma, means ‘show the world that my God is good’. The
designer has used this wonderful opportunity to announce his exit from the
Indian market and the baby is like a farewell gift from God.  Over these five years of journey, John has
been recognized as one of the most popular and eminent figures in the fashion
circuit of India’s capital city. 





As
a proud father, John Uche Jesus has shown his love for India, and said, “I love
India very much but my plan is to make Diamond Ark a leading brand in Africa;
and also a major player in global fashion industry. I will surely miss Indian
market, Indians and Africans in India, and so I promise to visit here again in
2019.”


Ever
since, the brand ventured into fashion industry in India, it has developed
unique styles of its own, reflecting its creativity in western garments and
ancient traditions of Indian and African craftsmanship in a contemporary
manner. Its understanding of ancient designs and the innovative use of
traditional crafts has created a new classicism. The brand is renowned for its
distinctive use of colors, quality of fabrics, intricate embroideries and a
gloriously rich Indian, African and Western aesthetic. Diamond Ark’s high
quality, innovative designer suits and shirts are carefully selected to provide
consumers with world trend seasonal patterns and colours plus styling options
in either latest contemporary Italian range as well as timeless basics in
traditional selection.
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