Startup Terminal
  • News
    • Technology
    • Funding
    • Tie-up
    • Acquisition
    • Australia Startup News
    • Singapore Startup News
    • India Startup News
    • UAE Startup News
    • UK Startup News
    • US Startup News
    • Launch
    • Video
  • Interview
  • Feature
  • Events
  • Variety
    • 40 Under 40 Award by Startup Terminal
  • Privacy Policy
  • Refund and Cancellation policy
    • Terms and Conditions
  • Contact Us
No Result
View All Result
  • News
    • Technology
    • Funding
    • Tie-up
    • Acquisition
    • Australia Startup News
    • Singapore Startup News
    • India Startup News
    • UAE Startup News
    • UK Startup News
    • US Startup News
    • Launch
    • Video
  • Interview
  • Feature
  • Events
  • Variety
    • 40 Under 40 Award by Startup Terminal
  • Privacy Policy
  • Refund and Cancellation policy
    • Terms and Conditions
  • Contact Us
No Result
View All Result
Startup Terminal
No Result
View All Result
Home Events

AB INBEV Hosts Global Workshop in South Africa with focus on expanding export hop industry

StartUp Terminal Bureau by StartUp Terminal Bureau
August 8, 2021
in Events
0
AB INBEV Hosts Global Workshop in South Africa with focus on expanding export hop industry
161
SHARES
2k
VIEWS
Share on FacebookShare on Twitter
ST Bureau
Cape Town

The global business combination of SABMiller and
Anheuser-Busch InBev (AB InBev) is set to unlock South Africa’s agricultural
export potential with plans to grow South African hop production and become a
net exporter by 2021.




AB InBev Africa’s agricultural development vision for
South Africa is to increase hops produced by around 150 tonnes to over 1 000
tonnes per year, of which more than 250 tonnes will be for the export market.
The AB InBev Hops Network workshop, held with global
brewers and innovation teams, will take place from February 27 – March 3 in
George, one of only four locations in the Southern Hemisphere where hops have
been successfully cultivated since 1935. The aim of the Hops Network is to
introduce the South African varieties to the AB InBev craft industry and
innovation department.




“We hope they will be equally as excited about these
locally-bred varieties as we are, and want to use them in their beers
globally,” said Willy Buholzer, AB InBev Hops Director.
With 424 hectares of hops growing in the Southern Cape,
South African Breweries Hops Farm (SABHF) and contracted private growers
currently harvest less than one percent of the world’s total produce – up to
855 tonnes each year. Of this, around 735 tonnes is for SAB and local craft
industry and 120 tonnes is exported into Africa, primarily for SAB beers.
AB InBev has committed to continue supplying hops and
malt to the craft industry, currently supplying the local market with more than
20 tonnes of hops annually.
In the last five years, SABHF has launched three new
aroma and flavour hop varieties, namely Southern Aroma, African Queen and
Southern Passion, and has increased these to 24 hectares under cultivation for
crop 2017. “We are hoping to expand this to about 100 hectares which will take
the overall industry to about 500 hectares as demand grows,” said Lauren
Steytler, GM of SAB’s Hops Farms.
As part of AB InBev’s public interest commitments the
company has undertaken to invest R610-million into strengthening the South
African agricultural landscape.  “We will
support small-holder farmers by financing 800 new emerging farmers and 20 new
commercial farmers to produce hops, barley and maize, with strategic intent to
create 2 600 additional jobs in the agricultural supply chain.




“AB InBev will use our global experience to help enhance
agriculture and enterprise development in South Africa, building on SAB’s
current programs to promote black entrepreneurs and enterprise development,
with a particular focus on agriculture and agro-processing,” said John Rogers,
AB InBev Africa Director of Raw Material Procurement and Agricultural
Development.
Hops are a labour-intensive crop which is costly to set up and grow but SAB has plans to aid emerging farmers across these barriers to entry.


In support of its public interest commitments, SAB is
increasing investments in research and development, offering incentivised
pricing structures and preferential loans for emerging famers, as well as
long-term contracts of up to 10 years to purchase their hops. The commitment
will also support other enterprise development initiatives including farmer
training and business incubation and the localisation of agricultural inputs
into the production of beer.
Through a fund and loan from SABHF, a 20 hectare hop farm
was purchased, which will be managed by a black woman entrepreneur. Through
delivery of key performance indicators and once the loan has been repaid, the
farm will be 100% owned by the entrepreneur.

“Jobs and inclusive growth are central concerns to the
local economy. AB InBev is excited about the growth opportunities and role that
South Africa will play in the business, as we continue to make important
contributions to the economy and society,” said Rogers.
Tags: Events
StartUp Terminal Bureau

StartUp Terminal Bureau

Startup Terminal is a global news portal reporting news and analysis on technology, start-ups, and business-related news from all over the world. We exclusively feature entrepreneurs, startups, businesses, and technology companies to reach out to a wider audience. Contact us at editorial@startupterminal.com

Related Posts

Arab Aviation Summit 2025 Brings Industry Leaders Together Reinforcing Saudi Arabia’s Role as a Global Aviation Hub
Business

Arab Aviation Summit 2025 Brings Industry Leaders Together Reinforcing Saudi Arabia’s Role as a Global Aviation Hub

February 9, 2025
Vodacom Journalist of the Year Awards 2022
Events

Entries to the Vodacom Journalist of the Year Awards 2022 are now open

August 16, 2022
HCL Technologies Wins the Cisco Global Digital Sustainability Award
Events

HCL Technologies Wins the Cisco Global Digital Sustainability Award

July 23, 2023
Next Post
Interview: Dimple Mirchandani, Founder & MD, Secret Dresser

Interview: Dimple Mirchandani, Founder & MD, Secret Dresser

Interview: Rosmin Kunnathottathil, Co-Founder, The Lingerie Store

Interview: Rosmin Kunnathottathil, Co-Founder, The Lingerie Store

Interview: Sakshi Sureka, Director, Societynmore

Interview: Sakshi Sureka, Director, Societynmore

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recommended

International Day of Happiness 2018: How to Create A Happy Workplace

International Day of Happiness 2018: How to Create A Happy Workplace

7 years ago
Interview: Mr. Nishant Misra, Co-Founder & CEO of GruBox and Mrs. Prerna Singh, Co-Founder & CBO of GruBox

Interview: Mr. Nishant Misra, Co-Founder & CEO of GruBox and Mrs. Prerna Singh, Co-Founder & CBO of GruBox

6 years ago
‘We help people manage their e-waste by building an e-waste management framework’- Karan Thakkar, Founder, EcoCentric

‘We help people manage their e-waste by building an e-waste management framework’- Karan Thakkar, Founder, EcoCentric

8 years ago
Free Cybersecurity Online Seminar- Brian Desmot, Founder of iTecs IT Outsourcing and Support

Free Cybersecurity Online Seminar- Brian Desmot, Founder of iTecs IT Outsourcing and Support

5 years ago
Enormous business scope for IT cos in India: Union Minister Ravi Shankar Prasad

Enormous business scope for IT cos in India: Union Minister Ravi Shankar Prasad

9 years ago
No Result
View All Result

Must Read

Arab Aviation Summit 2025 Brings Industry Leaders Together Reinforcing Saudi Arabia’s Role as a Global Aviation Hub

Eire Gulf Appoints Saeed Rehman as Head of Pre-Contract

How to Align Promotional Products with Your Audience

Managing bereavement in the workplace

NLB Services invests in Jagdish Mitra’s industry-first GenAI IP-powered SaaS services venture Humanize

Strategic Staffing: Optimising Performance with Full-Time Remote Teams

Trending

KMH Events Rebrands to KMH Dubai as its Services Expand to Encompass Full Brand Support
News

KMH Events Rebrands to KMH Dubai as its Services Expand to Encompass Full Brand Support

by StartUp Terminal Bureau
May 15, 2025
0

Dubai, May 15, 2025: KMH Events, founded by entrepreneur Kelly Marie Hodgkin, has rebranded as KMH Dubai,...

Manifest Brings Instant, Legal Access to $35 Trillion U.S. Property Equity Market for Indian Investors

Manifest Brings Instant, Legal Access to $35 Trillion U.S. Property Equity Market for Indian Investors

May 8, 2025
Felicity Games Secures $3M to Redefine Global Game Publishing from India

Felicity Games Secures $3M to Redefine Global Game Publishing from India

March 11, 2025
Arab Aviation Summit 2025 Brings Industry Leaders Together Reinforcing Saudi Arabia’s Role as a Global Aviation Hub

Arab Aviation Summit 2025 Brings Industry Leaders Together Reinforcing Saudi Arabia’s Role as a Global Aviation Hub

February 9, 2025
Eire Gulf appoints Saeed Rehman as Head of Pre-Contract

Eire Gulf Appoints Saeed Rehman as Head of Pre-Contract

February 9, 2025
Startup Terminal Logo

Startup Terminal is a global news portal for Technology, Startups, and Businesses. Reporting on technology, start-ups, and business-related news from all over the world. We exclusively feature startups, and technology companies to reach out to a wider audience.
Startup Terminal is an official media partner at global conferences like:
#Mobile World Congress 4YFN,
#Barcelona, Spain
#ConnecTechAsia, Singapore (Formerly CommunicAsia)
#NXTAsia, Singapore
#Africa Com, Cape Town, South Africa
#Converge Events, Singapore
#young Startup Ventures, USA

Follow us on social media:

Recent News

  • KMH Events Rebrands to KMH Dubai as its Services Expand to Encompass Full Brand Support May 15, 2025
  • Manifest Brings Instant, Legal Access to $35 Trillion U.S. Property Equity Market for Indian Investors May 8, 2025
  • Felicity Games Secures $3M to Redefine Global Game Publishing from India March 11, 2025
  • Arab Aviation Summit 2025 Brings Industry Leaders Together Reinforcing Saudi Arabia’s Role as a Global Aviation Hub February 9, 2025
  • Eire Gulf Appoints Saeed Rehman as Head of Pre-Contract February 9, 2025
  • How to Align Promotional Products with Your Audience November 5, 2024
  • Managing bereavement in the workplace September 24, 2024
  • NLB Services invests in Jagdish Mitra’s industry-first GenAI IP-powered SaaS services venture Humanize August 21, 2024

Readers’ Choice

  • Aneesha Dalal, SHIAMAK Dance Academy

    Interview: Aneesha Dalal, Master Instructor and Principal Dancer at The SHIAMAK Dance Academy

    379 shares
    Share 152 Tweet 95
  • International Women’s Day Interview: Arpita Mehta, Fashion Designer

    348 shares
    Share 139 Tweet 87

© 2023 Startup Terminal - Leading digital news portal-Startup Terminal | All Rights Reserved.

No Result
View All Result
  • News
    • Technology
    • Funding
    • Tie-up
    • Acquisition
    • Australia Startup News
    • Singapore Startup News
    • India Startup News
    • UAE Startup News
    • UK Startup News
    • US Startup News
    • Launch
    • Video
  • Interview
  • Feature
  • Events
  • Variety
    • 40 Under 40 Award by Startup Terminal
  • Privacy Policy
  • Refund and Cancellation policy
    • Terms and Conditions
  • Contact Us

© 2023 Startup Terminal - Leading digital news portal-Startup Terminal | All Rights Reserved.