(lay-chull, “Take me along” in Hindi), the world’s first haptic-based
interactive footwear, today announced its partnership with Amazon Launchpad, a
platform for startups to launch, market, and distribute their products to
hundreds of millions of customers across the globe.
one of its kind wearable technology product that is GPS navigated, is now
available on Amazon Launchpad at INR 6,999. Taking you to the future of
footwear, Lechal reminds you your direction, keeps a record for your route and
checks your fitness levels. The stylish smart insoles can slip into footwear
like any other. By pairing the insoles with the Lechal app to Here Maps via
Bluetooth, the user can set a destination and receive directions via haptic
vibrations on his/her feet making any journey truly hands-free. The Lechal app
is available on both android & IOS.
Krispian Lawrence, founder and CEO Ducere Technologies said “It
gives us immense pleasure to be a part of the Amazon Launchpad program. Lechal
has been innovatively designed to offer something distinctive and redefine the
way we navigate our world. We anticipate that this platform will help bring the
product to a wider audience.”
unique innovations from the world’s brightest startups. Amazon has worked with leading venture capital
firms, startup accelerators and crowd-funding platforms to help more than 500
startups to launch over 1500 cutting-edge products in the US, UK, Germany,
France, China and Mexico.
are very excited to provide the Amazon Launchpad platform to Ducere
Technologies to launch Lechal in India. Amazon Launchpad is a specially
tailored program that helps start-ups like Ducere Technologies to showcase
their unique and exciting products to millions of Amazon customers in India as
well as globally. With Amazon Launchpad, we hope to augment the innovation
culture among the Indian youth, support the Indian government’s Start-up India
initiative and help build the India story,” says Jason Feldman,
Director Global Innovations, Amazon
shop the Amazon Launchpad store, visit www.amazon.in/launchpad.
to find Lechal’s Smart Insoles.