Sharma, MD and Founder, GoodWorkLabs
|Sonia Sharma, MD and Founder, GoodWorkLabs|
the path of ‘entrepreneurship’ as your career? Do you remember any special
Sharma: I always
wanted to be an entrepreneur even when I was a child. I dreamt of being a
businesswoman someday and my passion took me towards the field of Information
Technology. I would say that I was wired like that. There is not any particular
Science Engineering, I went on to work for a couple of startups which
eventually got acquired by some of the biggest IT companies. Finally choosing
Bangalore as my home base in 2006, I eventually co-founded the employer review
website ‘Jobeehive’ with Vishwas Mudagal and Sandeep Gudibanda. We had heavy
traction and user base. But we did not know how to make money. In two years, it
had to shut down.
I founded the web, mobile, and software technology startup GoodWorkLabs with
Vishwas Mudagal as the first investor. Our goal was to create a world-class
product oriented services company that were bootstrapped with an initial
funding of 25 lakhs. By providing tech solutions based on the ideology of
design thinking and user-centric UI/UX, we managed to grow our venture to a
multi-million-dollar company. I would call myself a practical dreamer, I have
one dream at a time.
more about your startup?
is one of the leading new-age outsourced product development (OPD) firms and UX
design studio. We are focused on helping Fortune 500 companies and start-ups
alike to design and build robust products, be it mobile apps, software or
of becoming a powerhouse of innovation in technology and design for clients
globally and focused primarily on providing mobile technology solutions. By
growing at a rate of 500% year-on-year, we are poised to become a global leader
in the ‘innovation outsourcing’ space.
We have several marquee clients and partners. GoodWorkLabs is
headquartered in Bangalore, with offices in San Francisco Bay Area, USA, and
clients have reached millions of users worldwide and we are now set to take it
to the next level by launching the best-in-class enterprise mobility platform
called GoodWorks Mobility through which we will strengthen our clientele and
that run independently and have focused roadmap and growth targets. These are –
entrepreneurs design and build products.
present? Are you planning to increase your team size?
Sharma: We have an
80-member team. We are constantly looking out to attract new talent. We are
able to attract and retain good talent because of sheer quality of work we do.
Our teams are constantly on an accelerated growth curve. We are currently are
hiring for our Bangalore, Kolkata and California offices.
your startup? Are you planning to attract funding in the near future?
Capital was funded by Vishwas Mudagal (Rs. 25 Lakhs) and we achieved a growth
of 500% in the first financial year itself. We initially saw a rolling revenue
of USD $0.5 million in 2014-15, which grew on to become five-fold to USD $2.5
million in 2015-16 and we are going strong. So, we can safely say that we are
one of those companies who is bootstrapped, self-sustained and are very
looking out for any funding, as we are very cash positive. In fact, as part of
our diversification drive, GoodWorkLabs will fund and incubate a few startups
in the next few years, and help them succeed.
next 2 years from now?
Sharma: As part of a
future roadmap for GoodWorkLabs 2.0, productizing our services was critical. We
have spent a lot of time with our clients, industry experts and our internal
teams. What we realized is that in order to reach out to a larger audience
across the globe we have to build a robust and scalable platform that
enterprise customers and businesses can use to launch their mobile
applications, automation, workflow processes, and business solutions. After a
lot of iterations and piloting with clients, we came up with a phenomenal
enterprise mobility platform called GoodWorks Mobility.
Mobility shortly. What’s amazing about this launch is that we already have
successfully signed up marquee clients for pilots and have further tied up with
industry biggies (Fortune 500) to take our product to the market with several
partnerships. That’s super validation that the product will succeed because we
have been very practical in our approach and worked with clients to make it
better. We are very excited about this launch and this product will be most
probably handled by a separate entity. With this move, we will become a group
innovation centre (work space) were we’ll invite few handpicked startups.
They’ll also get mentorship from GWL leadership team.
your personal life? Which is your favorite holiday destination? What challenges do you face in your daily
Sharma: I love
travelling. I make sure that I take vacation to a new country every 6 months.
look forward to work every day. Fortunately, I am doing what my passion is. So
work doesn’t feel like work and I look forward getting up and going to the
office every day. I feel miserable if I don’t. Also, I look forward to going
back home and spending time with my 6-year-old. If you are not doing what you
love, it’s difficult to keep high motivation level.
my passion, spend time with my family and to have some personal space as well.
I need all of it and over a period of time, I have learned how to optimize my
time to get the maximum of everything. GoodWorkLabs gets my attention during
any normal day during business hours. Evenings are reserved for my family. My
husband and I have split the responsibility of our daughter. I do take some
time for myself during the weekends. There are days when one thing gets
priority over the other but ultimately it evens out.
Interviewed by Startup Terminal Bureau